Wild Fox, a vintage based brand that distributes various types of womens clothing and accessories, shows off its carefree aura in the new summer collection. Kim Gordon, Wild Fox’s Co-Founder and Creative Director, expresses lazy days through summer vibes in her “Feeling of Summer” collection. In her questionnaire, Kim depicts the collection’s theme and what summer is truly about.
What is the inspiration of this new collection?
I wanted the collection to have the feeling of reading an easy summer beach house novel, with addicting female characters staying at their beach house in the Hamptons, they are 1970’s New Yorkers that Woody Allen would have obsessed about. I also wanted to convey the true feeling of summer, what it is to me; going barefoot down the back path out onto the beach, coming back to the house after a long day in the sun with big easy T shirts and slightly sunburned skin. I love in the summer when you have all your girlfriends in the house and there are wet bikinis strewn in the shower, sunscreens and perfumes all over the sink counters, the smell of bacon at 11am… Dad singing in the kitchen, and just the freedom to do nothing, maybe a little shellfish grocery shopping at the corner grocery store and blasting Frank Sinatra in this old family vacation home. I love in the summer when you’ve been out late with the girls and wake up together in bed, sand all over the sheets, still wearing your bathing suit with just a hoodie on over it. Summer is magic.
Who are your ideal muses for this collection (from any era)?
Absolutely Dianne Keaton circa 1970’s, and also my girlfriends in High school who are just stunning and wild… we were unstoppable in the summer.
What made you identify with and/or choose this concept?
California has almost a permanent summer and growing up here leaves you with tons of unforgettable beach memories, but what I really love is after the beach… the parents house that you laze around in and call boys for hours to arrange that nights bonfire.
Provide three adjectives that best describe Summer ‘15:
Sandy, salty, happy
Name three staple styles from this collection you would recommend to the Wildfox customer:
I love the white hamptons T, it’s so easy to throw on with sweats and it really says it all! I’m also obsessed with all of the crabby things!
What is your personal favorite piece in this collection and why?
The all white essentials are so summer to me, I think everyone needs lots of white pre labor day goodies.